INTRODUCING BALMAIN BEAUTY. CONNECTING PAST, PRESENT, AND FUTURE

Balmain Beauty extends the storied legacy of the Parisian fashion House founded in 1945 by Pierre Balmain, into a new era of luxury beauty. Balmain embodies contemporary elegance, culture, and sensuality, inspiring fragrances that celebrate bold self-expression. It introduced its inaugural all-gender luxury fragrance collection Les Éternels in 2024, and its first prestige fragrance Destin de Balmain in 2026.

FROM 1946 TO LES ÉTERNELS

LES ÉTERNELS COLLECTION

Balmain Beauty’s inaugural collection of eaux de parfum speaks to the quest of self-realization - a universal journey both personal and unique. The inspiration is the House's heritage: from Pierre Balmain's first collection in 1945 to the bold modernity of today.

SUSTAINABILITY IN ACTION

SUSTAINABLE PACKAGING

Refillable and recyclable glass fragrance bottles. Cello-wrap free.

BUTTERFLY MARK CERTIFIED

OUR COMMITMENT TO MEET HIGHER STANDARDS FOR PEOPLE AND NATURE.

SUSTAINABLE SERVICES

Recyclable gift boxes and gift bags.

REFILLABLE BY DESIGN

REFILLING SAVES* -45% OF TOTAL PACKAGING WEIGHT

-62% PAPER -57% PLASTIC -35% GLASS

*with the purchase of your refillable 50ml fragrance bottle + 1 refill.